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DALLAS, Aug. 6 /PRNewswire/ — AdShuffle(TM), a global leader in ad serving and marketing technology, announces the release of three new powerful financial features that further revolutionize AdShuffle’s cutting-edge optimization tools. With this latest release, acquisition marketers gain access to the most advanced tools for analyzing, reporting and optimizing online marketing activities based on real revenue.
AdShuffle is incorporating this new feature set in time for ad:tech Chicago, and a key issue for marketers attending the conference is how a brand or agency can quantify the full impact of an online marketing campaign. Decision-makers need to ensure that they can stay within a set marketing budget, but they also need tools that can measure true profitability on every dollar spent online.
Key features in AdShuffle’s latest release include:
– Lifetime Value optimization (LTV) — aggregates revenue generated per creative or landing page. AdShuffle’s automatic optimization then uses this value to determine which creatives and landing pages should receive the most traffic.
– Spend Recovery Reporting — details the amount of time it takes to recover media costs based on revenue generated from conversion events.
– Profit and Loss Reporting — gives AdShuffle users a real-time view into the cash flow activity created through media buys paired alongside revenue generated within the same time frame.
“AdShuffle, more than any other ad server in the marketplace, is providing direct response-focused solutions to the real-life problems that we advertisers face in our pursuit of ROI,” said Tom Eaton, President of Consumer Interactive Media, LLC. “Automated optimization that is based on not just conversion, but revenue, provides a 24-hour-a-day competitive advantage to sophisticated marketers who manage multiple products. It’s been a great part of our success.”
“AdShuffle is changing the way advertisers conduct business online,” said Ruben Buell, CEO, AdShuffle. “Our technology allows direct response marketers to acquire customers for less money and decrease the amount of time it takes for them to recover their spend. AdShuffle’s technology is about advertisers tracking and spending effectively.
For more information about AdShuffle, and its suite of services for advertisers and publishers, visit .
About AdShuffle:
AdShuffle was created in 2005 by a group of veteran Internet executives who found that existing ad serving and marketing technology was unable to meet competitive business needs. AdShuffle integrates both advertiser and publisher solutions within the same interface. AdShuffle’s real-time architecture delivers custom reporting, creative and landing page optimization, and remarketing, as well as advanced inventory management and forecasting. AdShuffle is committed to creating solutions that meet the current and future needs of our clients, leading the industry in product innovation and setting the standard in client services. AdShuffle — the first, best and only choice for ad serving.
AdShuffle

BELLEVUE, Washington and DUBAI, United Arab Emirates, August 5 /PRNewswire/ —

- Deal marks first for Jumeirah Group with an online travel company

Expedia, Inc. (Nasdaq: EXPE), the world’s leading online travel company,
today announced it has signed a long term global agreement with Dubai-based
Jumeirah Group, the dynamic, luxury hospitality management company. Under the
agreement, Jumeirah hotels will be available on all Expedia(R) — and
hotels.com(R) — branded points of sale globally.

“We have ambitious expansion plans to grow our global portfolio of luxury
hotels and resorts with new projects underway in Dubai, Abu Dhabi, Aqaba,
Doha, Phuket, Shanghai, Mallorca, London, Argentina and elsewhere around the
world,” said Apo Demirtas, chief sales and marketing officer, Jumeirah Group.
“Expedia is an ideal partner to help us reach millions of travelers worldwide
and enhance our global distribution strategy.”
The agreement provides Jumeirah Group access to Expedia’s global
marketplace, as well as its online travel marketing and distribution
expertise, and targeted merchandising opportunities to reach travelers
throughout Europe, Asia and North America.

“This partnership is strategic to both Jumeirah and Expedia, as we
continue to expand our global footprints, respectively,” said Murad
Hajeebhoy, vice president of market management, Expedia EMEA. “Jumeirah and
Expedia share a commitment to delivering travelers excellent service, and
we’re pleased to help Jumeirah meet its overall business objectives.”
Jumeirah hotels will access Expedia’s global online travel marketplace
through Expedia(R)Connect, Expedia’s industry leading direct connection
solution for chain hotels. In turn, Expedia customers can book accommodation
at Jumeirah Group’s luxurious hotels and resorts worldwide, including the
well-known Jumeirah Essex House in New York, and the world’s most luxurious
hotel Burj Al Arab in Dubai.

About Expedia, Inc.

Expedia, Inc. is the world’s leading online travel company, empowering
business and leisure travelers with the tools and information they need to
easily research, plan, book and experience travel. Expedia, Inc. also
provides in-destination concierge service and activity desks for travelers.
The Expedia, Inc. portfolio of brands includes: Expedia.com(R),
hotels.com(R), Hotwire(R), Egencia(TM) (formerly Expedia Corporate Travel),
TripAdvisor(R), Expedia Local Expert(TM), Classic Vacations(R) and eLong(TM).
Expedia, Inc.’s companies operate more than 60 global points of sale in more
than 40 countries, with sites in North America, South America, Latin America,
Europe, Middle East, Africa and Asia Pacific. Expedia, Inc. is a component of
the S&P 500 index. For more information, visit http://www.expediainc.com
(NASDAQ: EXPE).

About Expedia(R) Partner Services Group

Expedia(R) Partner Services Group (PSG) is the central point of contact
for travel suppliers to access the global Expedia marketplace of leading
travel brands comprising more than 50 points of sale worldwide. With hundreds
of employees in local markets throughout the world, Expedia(R) PSG makes it
easy for suppliers to meet their global distribution objectives, and delivers
a portfolio of innovative connectivity solutions, rate and inventory
management tools, business intelligence reports, and online marketing
expertise.

About Jumeirah Group

Jumeirah properties are regarded as among the most luxurious and
innovative in the world and have won numerous international travel and
tourism awards. The fast growing Dubai based luxury international hospitality
management group encompasses the world renowned Burj Al Arab, the world’s
most luxurious hotel, the multi-award winning Jumeirah Beach Hotel, Jumeirah
Emirates Towers, Madinat Jumeirah and Jumeirah Bab Al Shams Desert Resort &
Spa in Dubai, the Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London
and the Jumeirah Essex House on Central Park South in New York.

Building on this success, Jumeirah Group became a member of Dubai Holding
in 2004, a collection of leading Dubai based businesses and projects, in a
step that aims to initiate a new phase of growth and development for the
group.

Expedia, Expedia.com, Expedia Corporate Travel and Egencia are either
registered trademarks or trademarks of Expedia, Inc. in the U.S. and/or other
countries. Other logos or product and company names mentioned herein may be
the property of their respective owners.

(C) 2008 Expedia, Inc. All rights reserved. CST: 2029030-40

Web site: http://www.expediainc.com

Expedia, Inc.

BEIJING, June 25 /Xinhua-PRNewswire-FirstCall/ — XFMedia , a leading media group in China, announced today that it has hired Mr. Richard Young, an executive with broad experience in sports television rights, to assist the Company as it expands further its sports content focused broadcast assets.
Photo link:
Mr. Young holds the new title of Managing Director of the Xinhua Sports Division, leveraging XFMedia’s unique position and resources in China to build sports content for its broadcast, print and production assets. Xinhua Sports intends to provide an integrated marketing solution for advertisers focusing on China’s growing number of sports viewers while offering access into China’s market for the international sports leagues.
“As interest in sports grows in China so does the need for a sports broadcast operation with numerous ways to reach sports fans, as ESPN has in the US,” said XFMedia CEO Ms Fredy Bush. “The international sports leagues want access to China’s TV audience, and distribution is hard to get, especially nationwide. I believe Richard will play a significant role in helping XFMedia to expand its activities in this area.”
In February, XFMedia arranged for the NFL’s Superbowl to be broadcast in China through the national satellite television channel NMTV, the only nationwide broadcaster to carry the game live.
Ms Bush said XFMedia is planning to add to its assets in the broadcasting area. “In terms of expansion, we will focus particularly on sports and finance broadcasting. Television is one of our larger margin businesses and the opportunities are significant. According to CTR Market Research, the estimated total advertising revenue of four major nationwide and provincial sports channels in China from January to May 2008 is around RMB 8.2 billion (i.e. approximately US$1.2 billion) with 59% year-over-year growth,” she said.
“XFMedia has the assets and resources to create an impressive sports offering to the growing number of sports fans in China,” said Mr Young. “This 360 degree approach creates an integrated solution for advertisers to reach their target and for major sports rights holders to reach viewers in China.”
Prior to joining XFMedia, Mr. Young founded and managed a company providing television consulting services in production, distribution and media rights in China for sports leagues, broadcasters and other clients. Previously, he worked with ESPN STAR Sports in Singapore, a joint venture between ESPN and Star TV, where he held a number of senior positions including Vice-President of Operations and Client Services and Vice-President of Event Management Group and Program Development. His experience also includes a number of years working for Sports International, Entertainment Plus Ltd at a time when it was the largest professional sports management group in Taiwan.
Mr Young has more than 15 years experience in event management, sales, acquisition, marketing and integration, with deep experience in television rights and client service in 15 Asian countries. He graduated Cum Laude with a dual-bachelor degree in International Relations and East Asian Studies from Boston University and has an MBA from University of Chicago. He speaks, reads and writes Mandarin Chinese.
About Xinhua finance Media
Xinhua finance Media (”XFMedia”; Nasdaq: XFML) is a leading media group in China with nationwide access to the upwardly mobile demographic. Through its synergistic business groups, Broadcast, Print and Advertising, XFMedia offers a total solution empowering clients at every stage of the media process and connecting them with their target audience. Its unique platform covers a wide range of media assets, including television, radio, newspaper, magazine, outdoor, online and other media assets.
Headquartered in Beijing, the company has offices and affiliates in major cities of China including Beijing, Shanghai, Guangzhou, Shenzhen and Hong Kong. For more information, please visit .
Safe Harbor Statement
This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,”"expects,”"anticipates,”"future,”"intends,”"plans,”"believes,”"estimates,” ”confident” and similar statements. Among other things, quotations from management in this announcement contain forward-looking statements. Statements that are not historical facts, including statements about XFMedia’s beliefs and expectations are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties that could cause actual results to differ materially from those contained in any forward-looking statements. Potential risks and uncertainties include, but are not limited to, risks outlined in XFMedia’s filings with the U.S. Securities and Exchange Commission, including its registration statement on Form F-1. All information provided in this press release is as of the date hereof, and XFMedia undertakes no duty to update such information, except as required under applicable law.
For more information, please contact:

Media Contact
Joy Tsang
Tel: 86-21-6113-5999
Email:

IR Contact
Jennifer Chan Lyman
Tel: 86-21-6113-5960
Email:
Xinhua finance Media

LONDON, June 25 /PRNewswire/ — This week DDB unveil their new campaign for the Harvey Nichols Summer Sale.
The campaign takes a wry look at the predatory nature of sale shopping featuring live vultures diving in to capture the most coveted designer sale items.
Beautifully shot by Karena Perronet-Miller, three stunning images comprise the campaign that features a vulture prying a gorgeous red Galliano dress away, two vultures fighting over a sexy red leather DSquared jacket, and the majestic wing span of a vulture swooping down on this season’s hottest bright red Alexander McQueen heels.
Julia Bowe, Marketing Director at Harvey Nichols, comments, “This campaign positions Harvey Nichols as the ultimate sale destination with the most fabulous items being circled by vultures ready to swoop down onto the lavish bargains. It depicts the nature of vultures being protective over the most desirable items and exaggerates how covetable each item in the Harvey Nichols sale is.”
The ‘Vultures’ campaign will appear in national and regional press titles.

Credits
- Project name: ‘Vultures’ sale campaign
- Client: Julia Bowe, Marketing Director; Shona Campbell,
Advertising and Promotions Manager; Mimi Morrish, Marketing Officer
- Brief: This summer’s freshest and most coveted sale
- Creative agency: DDB London

Contact
For more information please contact Grace Wright
Tel: 44(0)20-7258-4050
Email:
DDB London

NEW YORK, June 3 /PRNewswire/ — Creative Jones, an advertising agency based in Highland Park, Ill., walked away today with the world’s largest tissue pack — as well as $6,000 — for its winning entry in a national tissue pack marketing and design contest.
The second annual Tissue Tactics Contest, sponsored by out-of-home marketing company AdPack USA (), challenged the creative community to use individualized tissue packs as their medium to create a unique and impactful marketing campaign. The first-place submission by Creative Jones, created for Bliss Weddings & Events, helped Bliss to promote its wedding planning service so that brides-to-be can “cry for all the right reasons” on their special day. The winning entry included a coupon for $500-off a complete wedding package; the campaign was designed to be distributed to subscribers of bridal magazines or at bridal trade shows.
The creative team of Diane Landsman and Jessica Jones was recognized at today’s ceremony at AdPack USA’s headquarters in New York City. “AdPack’s tissue packs are the ideal medium for targeting a specific audience,” said Diane Landsman, chief verbalist of Creative Jones. “We immediately thought of our client, Renny Pederson, owner of Bliss Weddings and Events. Everyone cries at weddings, including the bride. But as a wedding planner, it’s Renny’s job to make sure the bride’s crying tears of joy, not because the flowers weren’t delivered or the cake collapsed. This creative approach to marketing will be a highly effective way to promote our client’s business.”
The second place winner is Street Dogs Event Marketing recognized for their heartfelt entry for the Soldiers’ Angels Museum, a traveling museum that shows images and memorabilia from U.S. troops. Soldiers’ Angels is the largest non-profit group of its kind that supplies U.S. soldiers with necessary items while they are stationed away from home. The winning tissue packs display the message “You will need these” with the objective of inviting communities to visit the organization’s museum. The tissue packs, emblazoned with the Soldiers’ Angels logo, would be distributed in a direct mail piece to targeted groups of potential donors. Street Dogs Event Marketing will be donating their $2,500 prize money to the Soldiers’ Angels Museum.
Third place and $1,500 was awarded to Ogilvy Durham for its Full Frame entry promoting the documentary film festival, a four-day event where hundreds of directors tell powerful real-life stories through film. The direct mail strategy called for the packs to be handed out at strategic venues and include a schedule of movie times with the intention of creating awareness for the festival.
“This contest is a great way to get the creative community thinking about tissue packs as a new and non-traditional advertising medium,” said Leith El-Hassan, vice president of media marketing and distribution services, Ad Council and one of five independent judges who picked the winners. “We looked at overall design, creativity and distribution strategies and were really ‘wowed’ by the submissions. This is a personal, fun, fresh and in-your-face medium and we could really see that the creative juices were flowing for so many of the entries.”
For complete contest details and to see the winning entries, please visit .
In addition to Mr. El-Hassan, the other contest judges included: advertising industry journalist and former editor of Other Advertising, Adam Remson; Titan Worldwide’s Creative Director Jacob “Miko” Rahming; Seton Hall University Stillman School of Business, Marketing Professor Gary Kritz, Ph.D.; and Hofstra University Frank G. Zarb School of Business, Marketing Professor Boonghee Yoo, Ph.D.
“Individual tissue packs have proven to be a very effective marketing and advertising medium,” said Steve Jacobs, president, AdPack USA. “The packs feature targeted messages on something that is of value to all consumers.”
About AdPack
AdPack USA is an out-of-home marketing company specializing in intercept marketing and place-based advertising through its line of promotional facial tissues, towelettes and wet towels. AdPack’s promotional campaigns, offering the latest interactive components including qtags (short codes used in mobile campaigns) and customized Web sites, provide advertisers with a direct connection to their customers and the ability to effectively measure a campaign’s success. For more information, visit .
This release is available on the KCSA Strategic Communications Web site at .
CONTACT: Anne Donohoe / Christa Conte
KCSA Strategic Communications
(212) 896-1261 / (212) 896-1238
/
*EDITOR’S NOTE: Images of the three winning entries are available upon request.
AdPack USA

BEIJING, May 27 /Xinhua-PRNewswire-FirstCall/ — AirMedia Group Inc. , the operator of the largest digital media network in China dedicated to air travel advertising, today announced that it had started operating digital frames in Shenzhen Baoan International Airport, or Shenzhen Airport, in the middle of May 2008, and will start operating digital frames in Guangzhou Baiyun International Airport, or Guangzhou Airport, at the end of May 2008, which will increase the number of AirMedia’s digital frame network airports to 16. In addition, in mid-May, AirMedia also adjusted the length of its digital frame’s time slot to 12 seconds per time slot from the previous 15 seconds per time slot.
On May 30, AirMedia will start operating 115 TV-attached digital frames in Guangzhou Airport, the second largest airport in mainland China. On May 16, AirMedia started operating 47 TV-attached digital frames and 50 stand-alone digital frames in Shenzhen Airport, the fifth largest airport in mainland China. According to the concession rights contract with Shenzhen Airport, AirMedia could add additional 62 TV-attached digital frames in Shenzhen Airport in the future.
AirMedia’s TV-attached digital frames, ranging from 46 to 50 inches, run in 20-minute cycles in Beijing Capital International Airport and 10-minute cycles in other airports. AirMedia’s large-size stand-alone digital frames, ranging from 63 to 70 inches, run in 10-minute cycles in all airports. AirMedia adjusted the length of its digital frame’s time slot to 12 seconds per time slot from previous 15 seconds per time slot in mid-May. This adjustment was applied to both AirMedia’s TV-attached digital frames and stand-alone digital frames.
”The addition of the Guangzhou and Shenzhen airports to our digital frame network further solidifies our leading market position as a digital frame operator in the air travel advertising sector. We now have digital frame operations in airports serving three of the four largest cites in China,” commented Herman Man Guo, Chairman and Chief Executive Officer of AirMedia. ”We believe the adjustment of the time slot length of our digital frames increases the capacity of our digital frame network and attracts more viewers’ attention, and we expect digital frames in other airports to receive high acceptance by clients as well.”
About AirMedia Group Inc.
AirMedia Group Inc. operates the largest digital media network in China dedicated to air travel advertising. AirMedia has contractual concession rights to operate digital TV screens in 53 airports, including 29 out of the 30 largest airports in China, and has contractual concession rights to place its programs on the routes operated by 9 airlines, including the three largest airlines in China. In addition, AirMedia also has contractual concession rights to operate TV-attached digital frames, ranging from 46 to 50 inches, and large-size stand-alone digital frames, ranging from 63 to 70 inches, in several major airports. AirMedia also offers advertisers other media platforms in airports, such as 360-degree LED displays, mega display screens, and shuttle bus displays etc. For more information about AirMedia, please visit .
Safe Harbor Statement
This announcement contains forward-looking statements. These statements are made under the ‘’safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,”"may,”"would,”"expect,”"anticipate,”"future,”"intend,”"plan,”"believe,”"estimate,”"confident” and similar statements. Among other things, the quotations from management in this announcement, as well as AirMedia Group Inc.’s strategic and operational plans, contain forward-looking statements. AirMedia may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission on Forms 20-F and 6-K, etc., in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about AirMedia’s beliefs and expectations, are forward-looking statements. Forward- looking statements involve inherent risks and uncertainties. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Potential risks and uncertainties include, but are not limited to, if advertisers or the viewing public do not accept, or lose interest in, our air travel digital media network, we may be unable to generate sufficient cash flow from our operating activities and our prospects and results of operations could be negatively affected; we derive substantially all of our revenues from the provision of air travel advertising services, and if there is a downturn in the air travel advertising industry, we may not be able to diversify our revenue sources; if we are unable to retain existing concession rights contracts or obtain new concession rights contracts on commercially advantageous terms that allow us to place or operate the digital TV screens in airports or on airplanes, we may be unable to maintain or expand our network coverage and our business and prospects may be harmed; a substantial majority of our revenues are currently concentrated in the five largest airports and three largest airlines in China, and if any of these airports or airlines experiences a material business disruption, our ability to generate revenues and our results of operations would be materially and adversely affected; AirMedia’s limited operating history makes it difficult to evaluate our future prospects and results of operations; and other risks outlined in AirMedia’s filings with the U.S. Securities and Exchange Commission. AirMedia does not undertake any obligation to update any forward-looking statement, except as required under applicable law.
For more information, please contact:

Investor Contact:
Raymond Huang
Investor Relations Director
Tel: 86-10-8460-8678
Email:

FD Beijing
Julian Wilson
Tel: 86-10-8591-1951
Email:
AirMedia Group Inc.

DELRAY BEACH, Fla., May 27 /PRNewswire/ — The Delray Beach soccer Club has retained NewsMark Public Relations to showcase the expansion of its competitive and recreational youth soccer programs as construction on its future home, a state-of-the-art soccer complex on Seacrest Boulevard nears completion.
“In addition to a soccer complex that will be a first of its kind for Palm Beach County, we were particularly impressed by the Club’s plans to leverage relationships on behalf of its players with top clubs in England,” said Mark Hopkinson, CEO of NewsMark Public Relations and a former British government Vice Consul.
According to the Club’s Director of Coaching and Player Development, Tony Stevens, visits are being organized for players to the academies of English Premier League clubs like Manchester United, Chelsea, West Ham, Blackburn, Manchester City, Liverpool and the Beckham Academy that will include opportunities for competition in European tournaments.
“In addition to coaching competitive travel team players, Stevens’ dynamic soccer training programs also provide ideal preparation for serious high school and college bound soccer players,” Hopkinson added.
Stevens is joined by former English Premier League player Ian Bishop whose more than 700 appearances in the English Leagues while playing for top teams including West Ham, Everton and Manchester City, are helping shape a unique vision of player development that includes the technical, tactical, physical and psychological aspects of the game,
Girls and boys U9-U17 will have an opportunity to experience some of this unique philosophy when the club kicks off free try-outs for its competitive soccer program, May 27 — 29, May 31st & June 2 at Miller Park in Delray Beach. Additional information about the try-outs is available at 561-272-2500 or online at .
The Delray Beach soccer Club, Inc. is a non-profit organization with a mission to foster the physical, mental, emotional growth and development of children in the community through soccer at all levels of age and competition.
NewsMark Public Relations is a full service agency founded by Mark Hopkinson, a former US media strategist for the British government and BBC trained journalist. The firm specializes in personal, political and corporate image building with an emphasis on influential media placements and strategic communications.
Media Contact:
Mark Hopkinson, NewsMark Public Relations
561-852-5767
NewsMark Public Relations

FORT LAUDERDALE, Fla., May 21 /PRNewswire/ — Hits Galore unveils a worldwide network of destination websites for on-line marketing and advertising opportunities this week. Hits Galore specializes in connecting businesses with consumers searching for local market information. It is the preferred choice for businesses that want to capture targeted local destination Internet traffic at the lowest possible cost.
Hits Galore achieves results for advertisers by means of proprietary software technology that enables its websites to consistently rank in a destination searcher’s top search results. Many times the websites are listed in the top 10 results or even higher.
Hits Galore’s value to advertisers is achieved by its ability to deliver top search listings combined with the user-friendly, relevant and content rich local information found nowhere else.
With more than 200 million travel related searches performed each month, the goal of Hits Galore is to provide travel destination sites that offer relevant information for travel searchers as well as an opportunity for local businesses to reach potential clients. By taking advantage of various sponsorship and advertising lists, businesses have yet another way to market on the Internet.
To learn more about Hits Galore, please visit and for further questions regarding how to take advantage of sponsorship opportunities, please contact:
About Hits Galore
Hits Galore is a worldwide portal consisting of hundreds of thousands of search engine optimized destination travel orientated websites. Designed as the on-line marketing choice for the real estate and hospitality industries, Hits Galore’s portal is unique in the fact that its portfolio is heavily concentrated with .travel websites. Staying true to the .travel domain name, all sites provide accurate and reliable travel information to the travel consumer worldwide. For information on Hits Galore’s services, please contact
Hits Galore

NEW YORK, May 9 /PRNewswire/ — Steiner Sports CEO Brandon Steiner has named Jason Teitler to the position of Senior Vice President of Marketing, and Kiva Iscol as Marketing Account Executive at America’s leading sports marketing and collectibles company, which will embark on new and powerful marketing initiatives and strategies.”We are delighted to bring Jason and Kiva to our management group,” said Steiner. “They bring a wealth of experience to the Steiner team, and we look forward to the exciting new initiatives and strategic capabilities that will continue the growth of Steiner Sports.”Teitler has joined Steiner Sports as a member of the marketing group to develop and grow its strategic communications offerings, including sports- influenced programs designed to help brands build better relationships with stakeholders. As part of his role, Teitler will also work with public relations, advertising and marketing firms to further package sports and entertainment activities into their client campaigns.Teitler, a native of Brooklyn, New York, has significant accomplishments in sports and digital marketing, and public relations, following 12 years at Porter Novelli, where he worked with such prominent clients as Gillette, GSK, Kellogg’s, Princess Cruises, Merck, Tele Atlas, Pfizer, Hewlett Packard, Dupont, Nissan and the Muppets.At Porter Novelli, Teitler was responsible for extensive areas of sport marketing including brand enhancement, product launches and customer loyalty campaigns.Teitler worked closely on campaigns with such legendary sports figures as Bill Russell, Steve Young and Ernie Banks. Teitler also ran Porter Novelli’s interactive marketing specialty, delivering top-notch digital solutions ranging from marketing-based Web sites to internal knowledge management solutions to results-oriented e-mail marketing programs.A graduate of SUNY Stony Brook, Jason lives in Old Bridge, New Jersey.Kiva Iscol is a graduate of Cornell University, where as a student she worked in the university’s Sports Marketing Department for four years creating a series of programs to connect the varsity athletes to children in the Ithaca community. Upon graduation, she worked in advertising sales at Madison Square Garden, managing $25 million in accounts involving multiple properties including the New York Knicks, Rangers, Liberty, Mets, Islanders, Devils, as well as the Hartford Wolfpack, MSG Network, Fox Sports Net and Radio City Music Hall.During the past year, Kiva has been involved in philanthropy initiatives which have taken her across the globe to South Africa, England and Vietnam. She also spent time in New Orleans investigating the role of philanthropy in disaster relief.Iscol is a native of Pound Ridge, New York, in Westchester, and now resides in Manhattan.Steiner Sports Marketing, Inc. is a part of Omnicom Group Inc. . Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries. Steiner Sports Marketing is a full service sports and entertainment marketing and event company that leverages the power of sports and entertainment to build successful marketing programs for a diverse group of clients. Steiner currently maintains relationships with over 5,000 athletes and celebrities. Steiner Sports Marketing, Inc.

NEW YORK, April 30 /PRNewswire/ — - Transformed Music Production House into Diversified Music Company Elias Arts, http://www.eliasarts.com, the world’s most awarded commercialmusic, sound, and audio identity firm today announced that CEO Martin Pazzaniwill be stepping down in May to focus on company developmental ventures. According to Bill Luby, founding partner at Seaport Capital, the privateequity firm that has an investment in Elias Arts, “Martin led Elias Artsthrough a period of great transition in the music and the advertisingindustries, which demanded new perspectives and new ideas. He delivered that,and now the company is well positioned to capitalize on the constantlychanging market. We will continue to pursue those opportunities togethergoing forward.” Pazzani comments, “When I arrived in 2005, Elias Arts had beenbest-in-class for a long time. What we did was add capabilities andservices that built off that foundation and our staff’s innate ability tobring brands to life through music. I was brought here to execute athree-year plan to set the stage for the future by bringing in new talent,new thinking, and new skills, and to move us into new channels, and we’veaccomplished that. I’m now looking forward to helping with this next phase ofour plan.” During his tenure, Mr. Pazzani launched a number of new initiatives thathave transformed the lauded music house into a more comprehensive anddiversified music resource to service the new needs of its clients –something akin to a music agency — by: — Expanding the Audio Identity Group, an innovative practice that melds brand strategists and marketing pros with music producers and composers to create 360-degree strategic audio identity programs for major brands, — Pushing for a youth movement that brought major talents in to learn from founder Jonathan Elias and team, resulting in Elias Arts composers Nate Morgan and Kenny Segal winning the Boards Best New Composer Award in 2006 and 2007 respectively. — Opening Avenida Acceso, a sister company that specializes in urban/latino music and features famed composer/producer/performer andres Levin as Creative Director. — Initiating collaboration with The Sound Agency, a London-based audio company that is an innovator in retail and environmental soundscapes. — Creating a New Channels Group to extend Elias Arts expertise and presence into the music library, licensing, TV and film businesses.”It has been my great honor to work with Jonathan Elias and theincredible crews in Santa Monica and New York. Through all the change in themusic business in the last three years, the one constant is that the creativework from this company has remained at an incredibly high level,” addedPazzani. Jonathan Elias, Founder and Chief Creative Officer adds, “Martin broughta marketing and business savvy to Elias Arts that we had not had before. Wetransformed and reenergized the company while keeping what was unique andspecial about us, and still managed to grow by 12ACIORFIPROCENTE during 2007 in a downcategory. I’m looking forward to continued collaboration with him in thefuture on a number of projects.” Mr. Pazzani, a seasoned global executive expert in marketing, branding,and development, will keep an office at Elias Arts, consult on key clientprojects, oversee the company’s Dubai and Cannes initiatives, and beginworking with several firms exploring new developmental and investmentprojects with Elias Arts. About Elias Arts: For 27 years Elias Arts has used the emotional power of music and soundto launch, grow and reposition the most recognized brands and companiesaround the world. Elias has worked with well over 700 of the Fortune 1000companies and helped to turn numerous startups into everyday brand names.With offices in Santa Monica and New York, and a renowned roster of giftedcomposers, producers, and marketers, they are the maestros of using music asa powerful integrated marketing tool and brand builder. Elias Arts’ mission is to apply the powers of music and sound in uniqueand creative ways to build economic value for their clients and has embarkedon a plan to extend the powers of music and sound into new channels, newmediums, and new markets. They are the only music company to employ a staffof professional brand strategists and marketing gurus, who have devised aproprietary process that creates 360-degree Audio Identity systems — a wayof using music and sound across all consumer touch points to create brandharmony — and make marketing dollars more effective. With a music supervision department headed by KCRW’stastemaker-extraordinaire Nic Harcourt, a roster of Featured Artists thatincludes The Pixies’ Joey Santiago, and the talented in-house composersassembled and mentored by famed composer Jonathan Elias, Elias Arts is in aclass of its own. For additional information on Elias Arts, please seehttp://www.eliasarts.com/site020/pages01/news/EliasArtsNews.html. Contact for Elias Arts: Vivian H. Brooks, # 1-508-347-2368 Web site: http://www.eliasarts.com Elias Arts